Mobile Push
Easily noticeable and consumable, mobile-first experience.
Maximise Engagement with Advantus's Dynamic Segmentation
Deliver highly targeted and relevant notifications for improved user engagement and satisfaction.
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Generating Revenue via Segmentation
By strategically targeting segments of your user base, you can amplify the impact of your sales and marketing initiatives, ultimately driving revenue growth. It leads to higher conversion rates, increased customer loyalty, and increased lifetime value. From re-engaging inactive users to offering tailored promotions to high-value customers to delivering location-specific offers, segmentation ensures that resources are allocated efficiently.
Personalisation at Scale
Segmentation is a powerful tool that enables personalise your notifications on a larger scale. You can create segments based on factors like user behaviour, interests, purchase history, and demographics. Customising messages for different groups enhance user recognition and value. This approach simplifies the delivery of precise, targeted notifications. Whether it's for a flash sale, feature launch, or location-specific updates, Segmentation ensures messages reach the right users at the right time.
Dynamic Segmentation
Unleash the full potential of Advantus API dynamic segmentation feature! This feature automatically sorts your users in real-time using their data and actions. This ensures that your notifications always match what they like and do. Dynamic segmentation helps in identifying recent buyers, active users, and potential churn risks.
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Enhanced User Experience
User contentment is the cornerstone of retention. With segmentation, you can guarantee that your notifications consistently cater to the interests of your audience. This relevance translates into superior user experiences. It fosters a more profound connection between your brand and your customers. Our intuitive dashboard provides comprehensive insights into user actions and detailed notification metrics, ensuring you stay well-informed.
Behavioural and Targeted Segmentation
Understand your users' actions better than ever before. With Advantus API advanced tools, you can group users based on what they do. Bring back users who haven't been active, reward loyal customers, or personalise notifications based on their interactions. Additionally, geographical targeting allows you to engage with users based on different locations. It lets you promote local events, offer discounts in certain regions, or share location-specific information.
Advantus API has revolutionized the way we communicate with our students and faculty. With its easy-to-use interface and quick response times, we have been able to send out important updates and announcements with ease.
Prashant GuptaDigital Transformation Manager, DY Patil University
Precision Audience Reach
Every notification has a purpose. Be it to notify users of the latest deals or alert them of special activities with their transactions. Therefore, ensure your messages resonate with the right audience through Advantus's segmentation capabilities. Tailor your notifications to suit the unique characteristics and preferences of your users. With each segment, you are ensuring maximum impact and user engagement.
A/B testing
Segmentation ensures that your messages resonate with users in those specific areas. Refine your notification strategies through A/B testing with various user segments. Identify what resonates most effectively with each group and see what drives user engagement. By refining your messaging and continuously optimising your approach, you can yield optimal results.
What Sets Advantus Apart as Businesses' Ultimate Choice?
Learn what engages, retains, and converts users- A developer-friendly tool for seamless compatibility
- Analyse user behaviour across different sites and apps
- Create campaigns that stimulate engagement and accelerate revenue growth
- Be the first to connect users seamlessly across any platform